Who we are

PROFESSION GROUP is the enterprise specialized for strategic communications and reputation management in a wide range of industry sectors in Serbia and the region.

For more than 16 years it provides credible and comprehensive communication advisory solutions to some of the most successful global companies and private firms in various industry sectors.


With a mission to develop a high level of expertise and effectiveness in area of strategic solutions, as well as reliability in proper identification of the highest-value opportunities and overcoming the most critical issues and enhancement of reputation, PROFESSION GROUP successfully operates since 2002.

The exceptional track record in strategic advisory in pharmaceutical industry, hospitality industry, beauty care industry as well as communication management of internationally funded projects, has confirmed as competitive and sustainable the initial idea of its Founder Snezana Simin, to develop competitive and innovative communication and business consultancy.

Profound understanding of current trends in business development, political and social environment continue to enable PROFESSION GROUP team of consultants to design and develop effective business and communication solutions. Equally successfully, PROFESSION GROUP establishes and maintains relationships with the media, government institutions and variety of stakeholders in order to help the clients to succeed in their initiatives, efficiently manage their business and communications and improve their reputation.


Snezana Simin was the first PR Representative of British Airways in FR Yugoslavia (1998-2002)

Snezana Simin was Communication Expert for EBRD London Turn Around Management Program in Serbia (2005-2009)

Since 2015 PRofession Group is a member of Swiss-Serbian Chamber of Commerce.


Promo leaflet (PDF)
Promo leaflet